Adsense Enables Third-Party Ad Netowroks

A new feature in google adsense that enables Publishers to allow multiple ad networks to show on their pages.which means that publishers can maximize revenue prominently, and from another hand "Google certified" third-party ad networks will be competing Adword advertizers!

Read more about this launch in google adsense blog .


I think this is really interesting to publishers and they should give it a try to maximize their revenues.

see how it works on Google adwords support page